![Benefits and warnings with using the new Universal Analytics in Google Analytics by Yoast v5.0 - WordPress Design, Maintenance, Hosting, Shopify Design, US-based, Trusted since 1997. Benefits and warnings with using the new Universal Analytics in Google Analytics by Yoast v5.0 - WordPress Design, Maintenance, Hosting, Shopify Design, US-based, Trusted since 1997.](https://ewwwcdn.presswizards.com/wp-content/uploads/2014/09/BlogGraphicUniversalAnalytics_Final.jpg?strip=all&lossy=1&ssl=1)
Benefits and warnings with using the new Universal Analytics in Google Analytics by Yoast v5.0 - WordPress Design, Maintenance, Hosting, Shopify Design, US-based, Trusted since 1997.
![Google Analytics is removing Universal Analytics and deleting all of your historical data - Fathom Analytics Google Analytics is removing Universal Analytics and deleting all of your historical data - Fathom Analytics](https://usefathom.com/assets/images/blog/ua-dead.png)
Google Analytics is removing Universal Analytics and deleting all of your historical data - Fathom Analytics
![Google Analytics 4 vs. Universal Analytics: Key Differences and What They Mean for Content Teams | Parse.ly Google Analytics 4 vs. Universal Analytics: Key Differences and What They Mean for Content Teams | Parse.ly](https://blog.parse.ly/wp-content/uploads/2022/06/Untitled-presentation-9.png)